Social Media
Social content is only as strong as the numbers behind it. Below is a selection of posts I created, paired with the key analytics that show how each one drove engagement, reach, and action.
Caption: Raise your hand if you recognize these! ✋
Did you know it’s advised to start getting pap smears once you turn 21? If these icons from the early 2000s resonate with you, make an appointment today! Call 612-625-3222 or visit the MyBoynton Patient Portal to schedule an appointment.
#BoyntonHealth #WomensHealth #Nostalgia #y2k #2000s #FancyNancy
Alt-text: A graphic with a purple background featuring images from the early 2000s such as Fancy Nancy, scooters, Rainbow Loom bracelets, a Redbox video rental, a 3DS, and Rainbow fairy books. Text in the middle reads “if you remember these… it may be time to schedule a pap smear.”
Analytics:
Total impressions: 572,433
Total engagements: 31,924
Caption:
Springtime calls for another giveaway! 🌷 Enter to win all of these items:
💗 Boynton T-shirt
💗 Vintage Boynton tote bag
💗 Syringe Pens
💗 Ice pack
💗 2 KN95 masks
You have until Friday, April 24 (4/24) to enter:
💗Follow us on Instagram
💗 Like this post
💗 Tag 2 friends (or more)!
#BoyntonHealth #Giveaway #StopMotion #Vintage #Gophers
Analytics:
Total impressions: 2,542
Total engagements: 101
Caption:
Happy NU year! Nutritious U returns to Coffman Memorial Union (CMU) this month!
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Wednesday, Jan. 7, CMU 103A, 10 am - 5 pm
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Wednesday, Jan. 28 & 29, CMU B60, 10 am - 6 pm.
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NEW location and EXTENDED hours! Find us in the basement next to the Whole Music Club.
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No proof of need is necessary. Don't forget your U Card.
#BoyntonHealth #UMN #FoodPantry #Gophers
Alt-text: Dark grey graphic with the Nutritious U logo, below text that reads “January 2026.” Blue boxes hold text that reads “Wednesday, January 7 CMU 103A. 10 am - 5 pm” and “January 28 & 29 CMU B60. 10 am - 6 pm.” A snowbank sits at the bottom of the graphic, with a bag of groceries on top. A spiked circle sits next to the 2nd box, with the text “New location!”
Analytics:
Total impressions: 11,773
Total engagements: 108
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Caption: We’ve heard it all. Make an appointment and receive the care you need - judgment-free.
Call 612-625-3222 or use the MyBoynton patient portal to schedule an appointment today!
#BoyntonHealth #WeListenAndWeDontJudge #BeenThere #Minnesota #Gophers
Alt-text (sample) :
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Beige graphic with a paper-like background texture. At the top is the Boynton Health logo, and below is text reading “We listen, and we don’t judge” in maroon, with “we don’t judge” in bold. Below the text is the image of an ear on top of a pink blob.
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Beige graphic with a paper-like background texture. Text in quotes at the top saying “I have 20/20 vision, but I’ve never been to the eye doctor.” Below is a response in maroon text saying, “It’s not too late! Students with active health insurance and who have paid the Student Services Fee receive one comprehensive eye exam per year.” Below the text is the image of an eye on top of an orange blob.
Analytics:
Total impressions: 16,298
Total engagements: 171
*Worked with the senior graphic designer to create the images
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Caption:
It’s National Condom Week! Use the form linked in our bio to order free safer sex supplies from the Boynton Pharmacy today.
#BoyntonHealth #Valentines #SaferSex #NationalCondomWeek #Minnesota #Gophers
Analytics:
Total impressions: 4,619
Total engagements: 238
Analytics & Performance
July 2025 - June 2026
574.3%
Engagement Growth
289%
Impression Growth
891.6%
Engagement Growth
TikTok
553.5%
Impression Growth